| Not a day goes by when our email inboxes do not fill | | | | under controversy as in some cases all it takes to |
| with advertisements for prescription drugs. Many of | | | | have that prescription delivered to you by next day |
| these emails promise to deliver drugs of all classes by | | | | air, is to fill out a questionnaire online.A study |
| overnight courier without a prescription. While there | | | | conducted by Henkle in 2002 to ascertain how easy |
| are legitimate online pharmacies, and the practice of | | | | it would be to obtain drugs over the Internet found |
| telemedicine or cyber-medicine is gaining acceptance, | | | | that "37 of the 46" pharmacy required a prescription |
| this change in the way medicine is being practiced is | | | | from a licensed doctor. The emphasis was on the |
| rocking the foundations of the medical establishment. | | | | prescription and not on the doctor. Henkle (2002) in |
| Being able to consult a doctor online, and obtain | | | | fact notes that some sites offered to recommend a |
| prescription drugs delivered to your doorstep by UPS | | | | doctor." Henkle (2002) was able to obtain prescription |
| has broad social and legal implications. The Internet | | | | drugs from nine sites outside the US during the |
| facilitates making drugs available to those who may | | | | study, without a prescription.Online pharmacies with a |
| not be able to afford to pay US prices, are | | | | doctor affiliationThere are a number of online |
| embarrassed to see a doctor face-to-face, or are | | | | pharmacies, with a medical affiliation is that take |
| suffering from pain, the treatment of which puts | | | | great pain to differentiate themselves form |
| most doctors in direct conflict with the 'war on drugs' | | | | unlicensed overseas pharmacies. These pharmacies, |
| but on the other hand there is the question whether | | | | stress that they are "American based companies that |
| these pharmacies make drugs available to recreational | | | | provides consumer's easy access to FDA approved |
| drug users without the oversight of a licensed | | | | online prescriptions over the Internet and are quick to |
| medical practitioner.The Need for AlternativesMedical | | | | point out that "An online consultation can be just as |
| care in the US has reached a point where it is | | | | relevant as an in-person consultation." It is interesting |
| expensive and impersonal which has caused the | | | | to note that many of these online pharmacies also |
| consumer to become generally unsatisfied with the | | | | point out that "While they are committed to making |
| medical establishment as a whole. Examples include | | | | access to online prescriptions easier, they believe that |
| the huge differences between the cost of drugs in | | | | the Internet can not replace the importance of |
| the US and Canada, long wait times in US pharmacies, | | | | regular doctor visits to fully evaluate your health and |
| and poor service in general. Perhaps realizing this, US | | | | any medical conditions." Many of these online |
| customs appears to tolerate the millions of Americans | | | | pharmacy sites also makes a wealth of drug |
| that visit Canada every year to buy their | | | | information available on its web site that enables the |
| medications, as for the most part, these 'drug buyers' | | | | consumer to educate themselves on drugs that may |
| are elderly American's that can't afford the high cost | | | | have been prescribed. The Internet has for all |
| of filling their prescriptions in the US.Rather than to | | | | intensive purposes is quickly replacing the brick and |
| travel to Canada or Mexico millions of Americans are | | | | mortar base physician as a patient's primary health |
| now turning to the Internet for both their medical | | | | care provider.A sales pitch, of course, or is it? Most |
| needs. Telemedicine (or cyber medicine) provides | | | | of the legitimate online pharmacies ensure that they |
| consumers with the ability to both consult with a | | | | comply with state and federal regulation. The doctors |
| doctor online and order drugs over the Internet at | | | | are licensed in all 50 states and their pharmacies are |
| discounted prices. This has resulted in consumers | | | | too. These legitimate Internet pharmacies cater to |
| turning to online pharmacies for their medical needs, | | | | those that are looking for a better price; for some it |
| and in particular pharmacies with a relationships with a | | | | comes down to making the choice of eating cat food |
| physician, which allow the consumer to completely | | | | on crackers in order to afford their medications |
| bypass the traditional brick and mortar pharmacies, | | | | because of the high US drug prices. In other cases |
| with the added benefit of having their physician act | | | | patients resort to cyber-medicine to avoid the |
| as an intermediary between the consumer and the | | | | embarrassment of having to deal with a physician or |
| pharmacy. According to Johnson (2005) this is as a | | | | pharmacy that may be judgmental. Many of these |
| result of consumers becoming very dissatisfied when | | | | online pharmacies will arrange a consult with a |
| it comes to dealing with both brick and mortar | | | | licensed, medical doctor over the phone and will then |
| pharmacies and medical practitioners. As Johnson, | | | | fill the prescription accordingly.According to Henkel |
| notes, "Consumers are more likely to know the name | | | | (2000) "More and more consumers are using the |
| of their hairdresser than their pharmacist." When | | | | Internet for health reasons" and references a study |
| Johnson (2005) rated the various professions within | | | | carried out by a market research firm Cyber Dialogue |
| the health care system, he found that pharmacists | | | | Inc., "that found that "health concerns are the sixth |
| had the lowest interaction with their patients than did | | | | most common reason people go online" (Henkel |
| any other group. Today, as a result of this | | | | 2000).For many people a trip to the pharmacy is an |
| "consumers are buying 25.5 percent of their | | | | ordeal. In some cases the local pharmacy may also |
| prescriptions online, opposed to 13.5 percent of which | | | | be located in the closest town which may mean a |
| are picked up at a brick and mortar pharmacy" | | | | long drive if one lives in a rural community. Online |
| (Johnson 2005).Drugs and SocietyWhat has brought | | | | pharmacies provide a means through which their |
| so much attention to online pharmacies is that it is | | | | prescriptions can be delivered conveniently and |
| possible to obtain just about any drug without a | | | | quickly. Being online also allows the consumer to shop |
| prescription online. Many of these prescriptions are | | | | for the best prices, an important factor if one is living |
| for legitimate purposes purchased through an online | | | | on a pension.The Internet has also created a more |
| pharmacy because the buyer is too embarrassed to | | | | aware user. It is not unusual for a consumer to |
| visit the doctor or for other reasons including the | | | | research drugs on the Internet. A consumer may |
| unavailability of FDA approved drugs to the | | | | have seen a TV or magazine advertisement |
| consumer. These drugs may include steroids that due | | | | advertising a new drug. Ultimately, the Internet also |
| to their misuse and being classed as a classed a | | | | provides the consumer the opportunity to enter into |
| category three drugs, are seldom prescribed by | | | | a doctor patient relationship that may in fact be |
| physicians. These drugs have a useful purpose to | | | | more legitimate than the doctor who makes a |
| those suffering from any wasting disease such as | | | | physical appearance. Further information on doctors |
| AIDS, they also play a role in ant-aging (FDA, | | | | that practice telemedicine can be found at: is |
| 2004).The Doctor Patient RelationshipToday a visit to | | | | interesting to note, as discussed previously, that |
| a doctor is generally brief, much of the triage it is | | | | consumers are becoming dissatisfied with the care |
| done by a nurse or a nurse practitioner with the | | | | and treatment they receive from both brick and |
| doctor only dropping in for a few minutes, if at all. In | | | | mortar physicians and pharmacies. Zanf (2001), |
| many cases the patient is seen by a nurse | | | | references a study by Lang and Fullerton that |
| practitioner. One of the arguments against | | | | "Identified four factors related to outpatient |
| telemedicine or perhaps a better term is | | | | pharmacy services: professional communication, |
| cyber-medicine, is that the doctor does not have a | | | | physical and emotional comfort, demographics, and |
| physical relationship with the patients and thus is in no | | | | location and convenience." All of which are |
| position to make a diagnosis, and thus can not legally | | | | contributing factors as to why more and more |
| prescribe drugs.Ironically when one compares the | | | | consumers are resorting to cyber-medicine.The Dark |
| work up that one has to go through to consult with | | | | SideThere is also a dark side to the Internet |
| an online physicians and compares this to a | | | | pharmacy, as previously discussed, spam email |
| face-to-face visit with a brick and mortar doctor, one | | | | touting the availability of any prescription drug one |
| finds that the online physician, in many cases, has a | | | | could want, without a prescription, is something |
| better understanding of the patient's medical | | | | everyone is familiar with has reached epidemic |
| condition than does the doctor who meets | | | | proportions.From Ambien, and of course Viagra to |
| face-to-face with the patient. In most cases before | | | | more powerful drugs such as Oxycontin, you can |
| an on-line a doctor prescribes any type of medication | | | | have it all. Over night shipping is available in most |
| they insist on a full blood workup they may also | | | | case, or so these emails proclaim. |
| require that one has additional tests performed, for | | | | In some instances this pharmacy spam originates |
| example.The AMA, the federal government, and | | | | from unscrupulous individuals who have no intention |
| various states claim, however, that it is illegal for a | | | | of delivering the drugs, realizing that very few |
| doctor to prescribe drugs without a valid | | | | people, if any, will complain about the non delivery of |
| doctor-patient relationship. While there are no laws at | | | | an illegal drug through the mail.In other cases the |
| present that outlaw online pharmacies, various states | | | | drugs are sent without a prescription from countries |
| have enacted legislation, or are in the process of | | | | where that particular drug may legally be sold without |
| enacting legislation to prohibit a doctor from | | | | a prescription, or at least the laws are more relaxed. |
| prescribing drugs to a patient that they have not | | | | Valium, for example, is sold over-the-counter in |
| seen face to face. Some states also require that the | | | | Taiwan.According to Crawford (2004) "Consumers |
| doctor that prescribes the drugs be licensed in their | | | | who purchase drugs online thinking that they are |
| state. This alone could hamper the development of | | | | they are getting the same drugs as they would from |
| cyber-medicine. According to William Hubbard (2004), | | | | their local brick-and-mortar pharmacy are being |
| FDA associate commissioner "The Food and Drug | | | | misled, and as a result are putting their health, and |
| Administration says it is giving states first crack at | | | | eventually their lives at risk" Crawford cites examples |
| legal action, though it will step in when states do not | | | | of Internet pharmacies supplying drugs that were |
| act" (FDA, 2004).Internet PharmaciesThe reason that | | | | under strength, contaminated and mislabeled |
| email boxes around the country fill up with offers to | | | | (Crawford 2004).According to Won (2005) |
| supply drugs of all kinds, at reduced prices, without | | | | Drug-industry executives think the Internet and |
| prescriptions, and more is because people buy them | | | | mail-order operations will be the biggest source of |
| as the billions of dollars the drug companies are | | | | counterfeit drugs over the next five years, according |
| making each year attest to. The Internet has | | | | to a report released today by Ernst & Young. |
| become the drug store of choice for | | | | According to James G Dickinson (2005):The federal |
| many.Categories of Internet PharmaciesInternet | | | | government in July shut down an alleged illegal |
| pharmacies are generally acknowledged to be | | | | Internet pharmacy for selling counterfeit drugs and |
| comprised of the following five categories:Internet | | | | issued a warning on other counterfeits found to have |
| pharmacies can be divided up into five different | | | | been sold in Mexican border pharmacies to individual |
| categories, as follows:Licensed online pharmacies with | | | | patients from the U.S. The Internet pharmacy had |
| a no medical affiliation. | | | | sold more than $7 million in counterfeit Viagra and |
| Licensed online pharmacies with a medical affiliation | | | | other prescription drugs over the past five years, |
| No record online pharmacies (NRP) | | | | according to the San Diego Union-Tribune. The San |
| International online pharmacies (IOP) | | | | Diego-based operation required individuals to complete |
| Licensed compounding pharmaciesThe licensed online | | | | a $35 "doctor consultation" survey before receiving |
| pharmacies with a no medical affiliation are of course | | | | the prescriptions, but the survey was never shown |
| Drugstore.com, CVV, and others. They all require a | | | | to a health professional to evaluate whether a safety |
| prescription from a licensed doctor that the patient | | | | risk existed, the paper says (Dickson, 2005).In a |
| has a doctor patient relationship with. The prescription | | | | separate action, the FDA warned Americans about |
| can be called in by the doctor.The licensed online | | | | counterfeit versions of Merck's cholesterol drug |
| pharmacies with a medical affiliation often depend on | | | | Zocor and generic Carisoprodol - used for treating |
| a broker. The broker collects your medical | | | | musculoskeletal conditions - that had been imported |
| information, and then assigns your case to one of | | | | from Mexico by individual Americans (FDA, |
| their networked physicians. Many of these | | | | 2005).Over the last year patients suffering from pain, |
| networked physicians are willing to prescribe pain | | | | and other conditions that they are reluctant to see a |
| killers as they believe that it is only through the use | | | | doctor face-to-face, have had the option of |
| of these drugs that some people can live a | | | | consulting a doctor online. The ability to consult with a |
| harmonious life.A Government Accountability Office | | | | doctor online, and then to receive drugs as a result |
| (GAO) Committee on aging held in June 2004 found | | | | has come under much controversy. This has for the |
| that "Unlicensed international pharmacies do not | | | | most part been as a result of not adequately |
| require a prescription, and are generally located off | | | | screening patient's records, or ordering from |
| shore." No prescription pharmacies can be found all | | | | unregulated overseas pharmacies. |
| over the world. Many of these sites have come | | | | |