The Kia Ceed - Easy To Sell Hard To Spell

Could estates be making a comeback? MPVs andunderneath, dull grey roof and pillars), I liked the cee'd
SUVs have been taking a big chunk out of thatSW and found it a practical, solid and smart medium
market in recent years. But companies like Kia thinkestate. Doors shut with a convincing thud and the
that trend may be in reverse gear. They point outsoft-feel upper dash and doors are tactile.
that the lifestyle and leisure vehicles are becomingComfortable seats have big, wide cushions and are
expensive to buy and run and have styling and designhandily height adjustable, with a rotating wheel for
compromises. So Kia have plenty of confidence inaccurate rake control. The dashboard is very low
their new cee'd SW - their first ever estate car. Notlevel and simply sorted for easy identification on the
only is it a practical and stylish newcomer, it alsomove but the bonnet slopes away so sharply that
comes with an industry-best seven-year ornone of it can be seen when manoeuvring. The
100,000-mile warranty - an unrivalled expression ofspeedo, flagged up at 20/40/60 marks, misses the
faith in the cars coming out of Zilina in Slovakia. Theimportant 30mph and 70mph numbers but main
cee'd SW (I can never remember how to write it,displays are clear and readable on the move, despite
although I've learned to say it) has the sametheir quirky cut-off needles. The 1.6 petrol model I
wheelbase as the highly-acclaimed five-doortested does need a heavy right foot to pull the best
hatchback, and an identical front end. Even the rearout of it but it does eventually respond well with
doors are the same. But the body has beenplenty of clout, even if it's a bit boomy at the top
stretched by 235mm and the SW is 10mm taller andend. A positive five-speed gearbox is solid and has an
has smart roof rails to set it apart. Kia have done apredictable, easy change, but a clonky action. Handling
clever thing by extending the tailgate into the rearis predictable but unremarkable and this isn't the sort
roofline, so that owners can stand closer to the carof car for a thrash around the lanes or to take out
when sorting luggage - the big cutaway area alsojust for the hell of it. Steering, in particular, is a little
gives excellent access for loading and unloading. Thewoolly and uninvolving. But the SW's sheer usefulness
load floor is also dead flat and at bumper level, soand solid value will win it many friends as estates
that luggage can simply be slid on or off and rearmake a fresh attack on the leisure market. Factfile: *
seats fully rumble to create a truly horizontalKia cee'd SW, prices from £12,995-£14,995.
platform. Kia blot their copybook slightly by providing* Made in state-of-the-art factory at Zilina in Slovakia
a rather naff pull-down boot strap - not terriblyalongside acclaimed five-door hatchback cee'd. *
high-tech but practical, I suppose. The end product isBest-in-industry seven year/100,000-mile
that the SW model can hold almost 300 litres morebumper-to-bumper warranty. * Body stretched by
than its stablemate hatchback. And let's not forget235mm compared with hatchback and 10mm taller,
the 55 litres of space in trays beneath the boot floorexcluding roof rails. * Luggage capacity of 1,664 litres
- a handy touch. Kia also point out that the SWwith seats folded flat. * Three 1.6-litre engines; one
version is only £700 more than the equivalentpetrol and two turbodiesel. * Five-speed gearboxes
hatchback whereas rivals such as Ford Focus estate,as standard but four-speed automatic available with
Vauxhall Astra estate and Renault Megane Sportthe petrol engine. * Estate model aimed
Tourer are about £970 more for the equivalent.predominantly as a fleet car. * Exceptionally stiff
Apart from a dingy interior (old fashioned black andbodyshell, aerodynamic shape. * Independent front
grey two-tone seat fabric, black dash with greyand rear suspension benefits ride and handling.